BOOKS - Ground Wars: Personalized Communication in Political Campaigns
Ground Wars: Personalized Communication in Political Campaigns - Rasmus Kleis Nielsen January 1, 2012 PDF  BOOKS
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Ground Wars: Personalized Communication in Political Campaigns
Author: Rasmus Kleis Nielsen
Year: January 1, 2012
Format: PDF
File size: PDF 1.5 MB
Language: English



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Ground Wars: Personalized Communication in Political Campaigns In an age where technology reigns supreme, political campaigns have evolved to become more sophisticated and personalized, with the use of advanced technology to engage with voters on a personal level. Ground Wars: Personalized Communication in Political Campaigns, winner of the 2014 Doris Graber Award given by the American Political Science Association, delves into the intricacies of modern political campaigns and the role of personalized communication in shaping the outcome of elections. The book provides an in-depth ethnographic portrait of two political campaigns, one for New Jersey Democrat Linda Stender and the other for Democratic Congressman Jim Himes of Connecticut, both running for Congress in 2008. The author, Rasmus Kleis Nielsen, examines how American operatives use personalized communication to engage with the electorate and explores the implications of ground war tactics on how we understand political campaigns and participation.
Наземные войны: персонализированная коммуникация в политических кампаниях В эпоху, когда технологии господствуют, политические кампании эволюционировали, чтобы стать более сложными и персонализированными, с использованием передовых технологий для взаимодействия с избирателями на личном уровне. Ground Wars: Personalized Communication in Political Campaigns, лауреат премии Дорис Грабер 2014 года, вручаемой Американской ассоциацией политических наук, вникает в тонкости современных политических кампаний и роль персонализированной коммуникации в формировании исхода выборов. В книге представлен глубокий этнографический портрет двух политических кампаний, одна для демократа из Нью-Джерси Линды Стендер, а другая для конгрессмена-демократа Джима Хаймса из Коннектикута, обе баллотировались в Конгресс в 2008 году. Автор, Расмус Клейс Нильсен, исследует, как американские оперативники используют персонализированную коммуникацию для взаимодействия с электоратом, и исследует последствия тактики наземной войны для того, как мы понимаем политические кампании и участие.
s guerres terrestres : une communication personnalisée dans les campagnes politiques À une époque où la technologie domine, les campagnes politiques ont évolué pour devenir plus complexes et personnalisées, en utilisant des technologies de pointe pour interagir avec les électeurs au niveau personnel. Ground Wars : Personalized Communication in Political Campaigns, lauréate du prix Doris Graber 2014 décerné par l'American Association of Political Science, s'intéresse aux subtilités des campagnes politiques contemporaines et au rôle de la communication personnalisée dans la formation de l'issue des élections. livre présente un portrait ethnographique profond de deux campagnes politiques, l'une pour la démocrate du New Jersey Linda Stender et l'autre pour le député démocrate Jim Hymes du Connecticut, tous deux candidats au Congrès en 2008. L'auteur, Rasmus Claeys Nielsen, explore comment les agents américains utilisent la communication personnalisée pour interagir avec l'électorat et explore les conséquences des tactiques de guerre terrestre sur la façon dont nous comprenons les campagnes politiques et la participation.
Guerras terrestres: comunicación personalizada en campañas políticas En una época en la que la tecnología domina, las campañas políticas han evolucionado para volverse más complejas y personalizadas, utilizando tecnologías avanzadas para interactuar con los votantes a nivel personal. Guerra de Tierra: Comunicación personalizada en Campañas Políticas, ganadora del premio Doris Graber 2014, otorgado por la Asociación Americana de Ciencias Políticas, ahonda en los entresijos de las campañas políticas contemporáneas y en el papel de la comunicación personalizada en la conformación del resultado de las elecciones. libro presenta un profundo retrato etnográfico de dos campañas políticas, una para la demócrata de Nueva Jersey Linda Stender y la otra para el congresista demócrata Jim Hymes de Connecticut, ambos candidatos al Congreso en 2008. autor, Rasmus Kleis Nielsen, explora cómo los operativos estadounidenses utilizan la comunicación personalizada para interactuar con el electorado, y explora los efectos de las tácticas de guerra terrestre en la forma en que entendemos las campañas políticas y la participación.
Guerras terrestres: Comunicação personalizada em campanhas políticas Em uma época em que a tecnologia domina, as campanhas políticas evoluíram para se tornarem mais complexas e personalizadas, usando tecnologias avançadas para interagir com os eleitores a nível pessoal. Ground Wars: Personalized Communications in Political Campaigns, vencedor do prêmio Doris Gruber de 2014, concedido pela Associação Americana de Ciências Políticas, apresenta-se na sutileza das campanhas políticas modernas e no papel da comunicação personalizada na formulação das eleições. O livro apresenta um profundo retrato etnográfico de duas campanhas políticas, uma para a democrata de Nova Jersey Linda Stender e outra para o congressista democrata Jim Hymes, de Connecticut, ambas candidatadas ao Congresso em 2008. O autor, Rasmus Cleise Nielsen, está a investigar como os agentes americanos usam a comunicação personalizada para interagir com o eleitorado e a investigar os efeitos das táticas de guerra terrestre na forma como compreendemos as campanhas políticas e a participação.
Guerre di terra: comunicazione personalizzata nelle campagne politiche In un'epoca in cui la tecnologia domina, le campagne politiche si sono evolute per diventare più complesse e personalizzate, utilizzando tecnologie avanzate per interagire con gli elettori a livello personale. Ground Wars: Personalized Communication in Political Campains, vincitore del premio Doris Gruber del 2014, conferito dall'American Association of Political Science, si occupa della finezza delle campagne politiche di oggi e del ruolo della comunicazione personalizzata nella definizione dell'esito delle elezioni. Il libro presenta un ritratto etnografico profondo di due campagne politiche, una per la democratica del New Jersey Linda Stender e l'altra per il deputato democratico Jim Haimes del Connecticut, entrambi candidati al Congresso nel 2008. L'autore, Rasmus Kleys Nielsen, sta indagando sul modo in cui gli agenti americani utilizzano la comunicazione personalizzata per interagire con l'elettorato e sta esplorando le conseguenze della tattica della guerra di terra nel modo in cui comprendiamo le campagne politiche e la partecipazione.
Bodenkriege: Personalisierte Kommunikation in politischen Kampagnen In einer Zeit, in der Technologie vorherrscht, haben sich politische Kampagnen weiterentwickelt, um komplexer und personalisierter zu werden, wobei fortschrittliche Technologien verwendet werden, um mit Wählern auf persönlicher Ebene zu interagieren. Ground Wars: Personalized Communication in Political Campaigns, Gewinner des Doris Graber-Preises 2014 der American Political Science Association, befasst sich mit den Feinheiten moderner politischer Kampagnen und der Rolle der personalisierten Kommunikation bei der Gestaltung des Wahlausgangs. Das Buch präsentiert ein tiefes ethnographisches Porträt zweier politischer Kampagnen, eine für die New Jersey-Demokratin Linda Stender und eine für den demokratischen Kongressabgeordneten Jim Himes aus Connecticut, die beide 2008 für den Kongress kandidierten. Der Autor, Rasmus Kleis Nielsen, untersucht, wie amerikanische Aktivisten personalisierte Kommunikation nutzen, um mit der Wählerschaft zu interagieren, und untersucht die Auswirkungen von Bodenkriegstaktiken auf die Art und Weise, wie wir politische Kampagnen und Partizipation verstehen.
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Kara Savaşları: yasi Kampanyalarda Kişiselleştirilmiş İletişim Teknolojinin hüküm sürdüğü bir dönemde, siyasi kampanyalar, seçmenlerle kişisel düzeyde etkileşim kurmak için en son teknolojiyi kullanarak daha karmaşık ve kişiselleştirilmiş hale geldi. Amerikan yaset Bilimi Derneği tarafından sunulan 2014 Doris Graber Ödülü'nün sahibi olan Ground Wars: Personalized Communication in Political Campaigns, modern siyasi kampanyaların inceliklerini ve seçimlerin sonucunu şekillendirmede kişiselleştirilmiş iletişimin rolünü araştırıyor. Kitap, biri New Jersey Demokrat Linda Stander ve diğeri Connecticut'tan Demokrat Kongre Üyesi Jim Himes için, her ikisi de 2008'de Kongre'ye aday olan iki siyasi kampanyanın derin bir etnografik portresini sunuyor. Yazar Rasmus Kleis Nielsen, Amerikalı operatörlerin seçmenlerle etkileşim kurmak için kişiselleştirilmiş iletişimi nasıl kullandıklarını araştırıyor ve kara savaşı taktiklerinin siyasi kampanyaları ve katılımı nasıl anladığımız üzerindeki etkilerini araştırıyor.
الحروب الأرضية: التواصل الشخصي في الحملات السياسية في عصر تسيطر فيه التكنولوجيا، تطورت الحملات السياسية لتصبح أكثر تعقيدًا وشخصية، باستخدام أحدث التقنيات للتفاعل مع الناخبين على المستوى الشخصي. الحروب الأرضية: التواصل الشخصي في الحملات السياسية، الحائز على جائزة دوريس جرابر لعام 2014 التي قدمتها جمعية العلوم السياسية الأمريكية، يتعمق في تعقيدات الحملات السياسية الحديثة ودور التواصل الشخصي في تشكيل نتيجة الانتخابات. يقدم الكتاب صورة إثنوغرافية عميقة لحملتين سياسيتين، إحداهما للديمقراطية عن ولاية نيو جيرسي ليندا ستاندر والأخرى لعضو الكونجرس الديمقراطي جيم هيمز من ولاية كونيتيكت، وكلاهما ترشح للكونغرس في عام 2008. يستكشف المؤلف، راسموس كلايس نيلسن، كيف يستخدم العملاء الأمريكيون التواصل الشخصي للتفاعل مع الناخبين ويستكشف الآثار المترتبة على تكتيكات الحرب البرية لكيفية فهمنا للحملات السياسية والمشاركة.

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