The author's name is Elena Shumilina. The book "Творческая каллиграфия Искусство красивого письма" by Elena Shumilina is a thought-provoking and insightful exploration of the relationship between technology and creativity. The author argues that the development of technology has led to a significant shift in the way we perceive and create art, and that this shift has had both positive and negative consequences. On one hand, technology has opened up new possibilities for creative expression and collaboration, allowing artists to reach wider audiences and experiment with new forms of expression. On the other hand, it has also led to a homogenization of style and a loss of individuality in the art world. The book begins with an examination of the history of writing and its evolution over time, from ancient civilizations to modern times. The author highlights how the invention of the alphabet and the printing press revolutionized communication and knowledge sharing, but also led to a standardization of language and a loss of nuance in written communication. She then delves into the impact of technology on the arts, exploring how digital tools have enabled new forms of artistic expression, such as digital painting, animation, and video production. However, she also notes how these technologies can be used to manipulate and control people's perceptions, leading to a loss of authenticity and originality in art.

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