The author argues that by understanding the process of technological evolution and developing a personal paradigm for perceiving it, we can better adapt to the changing world and achieve success in our endeavors. Long Detailed Description of the Plot: Инструкция по продвижению услуг или Как продать невидимку (The Instruction Manual for Advancing Services or How to Sell the Invisible) Author: Имшинецкая И. А. 2011 205 Genre: Self-Help, Business, Technology Summary: This book offers a comprehensive guide on how to sell invisible things, such as services or ideas, and how to make them visible and attractive to customers. The author argues that by understanding the process of technological evolution and developing a personal paradigm for perceiving it, we can better adapt to the changing world and achieve success in our endeavors.

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